A guide to creating results through focus, commitment, and accountability
The 12 Week Year is a process forged in the field of sports, used by world-class athletes and transformed for business and everyday life by Brian P. Moran and Michael Lennington.
This is not a book of theory. The 12 Week Year has been vetted by thousands of clients and hundreds of companies, and is backed by years of real life experience. In this groundbreaking book, the authors unlock the simple secret to help you accomplish more.
What differentiates truly great performers and organizations from mediocre ones is an ability to effectively execute on what they know. There is a gap for most of us between what we know we should do, and what we are actually willing to do. This knowing-doing gap is what keeps most people and most companies from accomplishing what they are capable of.