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12 WEEK YEAR FOR LEADERS

Build Teams That Execute

The 12 Week Year equips leaders with a practical framework to align teams, increase accountability, and drive measurable results—one 12 week year at a time.

“The first 12 weeks we completed 80% of our annual goals. 

We are off to the best start in our 39 year history as an office. What a ride!”

Chuck Vandine

WHAT WE OFFER

Scalable solutions for teams from 2 to 200,000

01. ACHIEVE SOFTWARE

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Our leader and team training system includes team access to our online 12 Week Year software.

02. TRAINING VIDEOS

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On-demand video training designed to help leaders master the system and drive execution across organizations of 5 or 500+ employees.

03. COACHING & SUPPORT

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12 Week Year offers scalable on-site training, virtual coaching, and ongoing support for you and your team.

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CLIENT FEEDBACK

"Introducing The 12 Week Year to our organization was the best investment we’d ever made"

Jim Haskins

Former Executive VP, Allstate

OUR TEAM
We're ready to serve you
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Brian P. Moran

FOUNDER / CEO

A New York Times bestselling author and execution expert, Brian helps executives and teams bridge the gap between strategy and results.
Passionate, articulate, and experienced, Brian works with fortune 500 companies & startups alike to adopt the 12 Week Year system and take control of their future.

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Michael Lennington

CO-FOUNDER / PARTNER

Michael Lennington is a leadership coach and execution strategist with decades of experience helping organizations across the U.S., Europe, Asia, and the Middle East. Michael provides business training and coaching alongside Brian, collaborating to solve challenges and inspire change.  He holds an MBA from the University of Michigan.

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Leesa Massman

CERTIFIED COACH

Leesa Massman is a performance coach with The 12 Week Year, bringing a hands‑on coaching approach that turns intention into results. Leesa’s practical coaching style is grounded in real‑world guidance and long‑term engagement to help people make measurable progress.

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Dale Magnusson

CERTIFIED COACH

Dale Magnusson is a 12 Week Year performance coach and also leads our Sprint Training program. Drawing on his extensive background in owning startups, franchises, and supporting larger companies, Dale helps to make the 12 Week Year system practical and effective for individuals and businesses alike.

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Angela Melanson

SYSTEM SUPPORT

Angela keeps things running smoothly behind the scenes, managing subscriptions and providing email and phone support. She’s the go-to person for helping clients get the answers and assistance they need, ensuring every experience with The 12 Week Year is seamless and straightforward.

LEADERS & TEAMS

Elevate your business

The 12 Week Year Team Training Program was developed to take leaders and teams with little to no knowledge of The 12 Week Year and teach them to fully engage, take ownership, and consistently perform at their best.

We offer virtual training & support from our certified coaches, or we can bring the training to you with the architects behind the system: Brian P. Moran and Michael Lennington.

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CLIENT FEEDBACK

"Introducing The 12 Week Year to our organization was the best investment we’d ever made"

Jim Haskins

Former Executive VP, Allstate

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LEADERS & TEAMS CONTACT

Let's get to work

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OUR VALUED PARTNERS

20 years of proven success

New York Life
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Equip your team with the structure, focus, and accountability needed to perform at their best

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